Introducing our new Technology Center in Augsburg, Germany

Augsburg Technology Center

We are excited to announce the opening of our new technology center in Augsburg, Germany. This expansion strengthens our global presence, bringing advanced automotive benchmarking technology and expert insights to the heart of Germany. The center serves as a premier space for automotive benchmarking, expert-led discussions, and live demonstrations of cutting-edge vehicle analysis.

A centre for automotive innovation

Our Augsburg technology center provides OEMs, Tier 1 & 2 suppliers, and key stakeholders with access to the latest benchmarking insights and technological advancements. Visitors will have the chance to connect with our subject matter experts and engineering teams to explore in-depth analyses of vehicle systems.

Why Augsburg?

Augsburg’s location places us at the heart of Europe’s automotive sector, with close links to major industry hubs in Germany and beyond. This strategic positioning allows us to support automotive professionals with data-driven insights and hands-on access to the latest vehicle benchmarking technology.

Schedule your visit

Experience our Augsburg Technology Center firsthand and gain exclusive access to the latest in automotive benchmarking insights. Click here to book.

What to expect

Comprehensive parts display

The facility will offer a comprehensive parts display, with components from a wide range of vehicles, particularly electric vehicles from China and beyond, focusing on design, cost, and performance. Systems and components available for inspection include traction battery systems, e-drive systems, power electronics, safety systems, suspension, steering, braking, HVAC, and more.

Augsburg Technology Center

Vehicles on display

Our technology center in Augsburg features a selection of advanced vehicles, offering a firsthand look at key components and systems from some of the most innovative models in the market. The following state-of-the-art electric vehicle systems and parts will be available for display as of now:

  • Zeekr 009 – Features CATL Qilin battery technology, extended range, reinforced roof, and high-performance air suspension.
  • Zeekr X – Equipped with intelligent driver assistance, reinforced anti-collision beams, and rated 5-star Euro NCAP.
  • Volvo EX30 – Built on Geely’s SEA2 platform, featuring a 12.3” integrated display and shared components with Zeekr X.
  • Avatr 11 – Developed by Changan, CATL, and Huawei, featuring a smart vehicle system and advanced e-drive technology.
  • Tesla Model Y (Austin Build) – Uses Gigacasting technology to reduce part complexity and an innovative floor-less BIW design.
  • Lotus Eletre R+ – Features self-cleaning LIDAR, an intelligent glass roof, and advanced autonomous driving systems.

Augsburg Technology Center

Vehicles on display will be refreshed periodically, ensuring that customers continue to have access to the latest vehicle technologies from around the world.

Subsystems on display

Visitors will have the opportunity to explore a wide range of vehicle subsystems, such as:

  • Traction Battery Systems
  • E-Drive Systems
  • Power Electronics Systems
  • Body – Closures
  • Body – Center Console
  • Body – Instrument Panel
  • Body – Interior Trims
  • Body – Exterior Trims
  • Safety Systems
  • Brake Systems 
  • Pedal Systems
  • Suspension Systems
  • Steering Systems
  • Axle Systems
  • Electrical & Electronics Systems 
  • Lamp Systems 
  • Cooling Systems
  • Frame Systems 
  • HVAC Systems
  • Wheel Systems 
  • NVH Systems
  • Wiper & Washer Systems
  • Glass Systems 
  • Statutory Items & Accessories
  • Decals
  • BIW Systems
  • Seat Systems

Expert-led insights

Our experts will host exclusive events and discussions, covering trends shaping the automotive sector, from engineering advancements to AI-driven benchmarking and cost-reduction strategies.

Technology showcase

Visitors will have the opportunity to experience Iceberg, our proprietary cloud-based benchmarking platform. Iceberg provides real-time data and analytics, offering detailed 3D vehicle breakdowns, high-voltage battery and e-drive insights, and key structural comparisons – helping industry professionals make informed strategic decisions.

Augsburg Technology Center

Book your visit

We look forward to welcoming you to our Augsburg Technology Center. Please click here to book your visit.