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Presenting
Eureka

Patent-pending, expert-backed cost reduction ideas platform for OEMs and suppliers.

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Lower your BoM cost

Eureka is a first-of-its-kind, cutting-edge intelligent idea exchange platform for OEMs and suppliers to discover opportunities for reducing cost, mass, and assembly time in their designs and processes. Each idea in the ever-growing catalog can be compared against competitive counterparts to assess applicability.

Providing value for each persona

  • For CXOs: Create a culture of “Cost Leadership”
    • What is our competition doing differently? How can I challenge the status quo and supercharge our teams with timely insights?
  • For Subject Matter Experts: Unparalleled access to global benchmarks
    • How can I reimagine my system boundary conditions and constraints? Any new Benchmarks?
  • For Design Engineers: Empower engineers with smarter tools and decisions
    • How can I come up with the most efficient design quickly while maintaining quality?

Eureka’s mission:

Do it right first time, and fast

 

Why choose

Instant Access to Global Best Practices

Tap into insights on cost, mass, and time saving ideas observed across global competitive vehicles curated by industry experts.

Innovation Intelligence

Stay ahead with a dynamic stream of design optimizations sourced from Caresoft’s latest benchmarking programs and technologies.

Drive Collaborative Ideas Across Teams

Unify engineering, costing and purchasing perspectives to evaluate and implement high-impact ideas, faster.

Analytics and Decision Support

Track idea adoption across your competitors, filter by attributes and visualize impact with technical dashboards that support faster, smarter product decisions.

Competitive Edge Through Deep Expertise

Discover 'best of benchmark' ideas and gain access to real experts and authors of the ideas.

Eureka addresses these persistent challenges through a data-driven, expert-guided platform that empowers OEMs and suppliers to accelerate design efficiency, meet cost targets and proactively manage costs.

Owing to rapidly changing technology landscape, geo-political events and tariff regulations, the industry today faces a complex set of challenges marked by escalating cost pressures, compressed innovation cycles and intense global and segment-level competition. These challenges are compounded by disconnected teams, siloed data, information overload and delays in generating actionable insights.

Lost Opportunity vs. Eureka Impact

The following graph visualizes impact over time during a product development cycle, comparing traditional methods (orange curve) with Eureka-enabled development.

Traditional Development Path (Orange Curve):

  1. Initially shows a steep increase in effort and investment.
  2. Peak activity and insight occur too late in the cycle, after key design decisions are already made.
  3. As a result, there’s a decline in influence on product outcomes, with significant “Lost Opportunity”.
  4. Late-stage changes are expensive and difficult.
  5. Teams miss the window for efficient cost optimization and innovation.
  6. Valuable insights are reactive, not proactive.

 

With Eureka:

  1. Eureka front-loads actionable intelligence early in the process.
  2. Teams benefit from early access to global benchmarks, cost ideas and subject matter expert insights.
  3. This leads to a steeper and earlier rise in value creation, allowing teams to:
  • Identify and solve problems before they escalate.
  • Optimize designs before locking them in.
  • Reduce rework and late-stage surprises.

How each idea is presented

Title & System Details

  1.  Clearly labeled idea with last updated date
  2.  Shows the relevant system, subsystem and part involved (e.g. Front E-Drive → Stator Lamination)

Idea description

  1.  A concise explanation of the design change or improvement proposed
  2.  Highlights potential benefits in cost, complexity or performance

Idea Insights

  1.  Technical background and rationale, providing context for the design challenge
  2.  Balances engineering performance, cost and manufacturability consideration

Illustration

  1.  Visual comparison between current (less efficient) and recommended design
  2.  Helps teams quickly grasp what’s being changed and why

Things to consider

  1. Flags key considerations such as tooling, performance, packaging and specifications
  2. Highlights areas that may require deeper evaluation during implementation

Impact assessment

  1.  Shows estimated impact across Cost, Mass, Time, Complexity and Assembly
  2.  Includes estimated cost saving per vehicle

Implementation effort

  1.  Rated as Short, Medium, or Long depending on the complexity of implementation
  2.  Helps teams plan adoption timelines

Applicability Matrix

  1.  Lists benchmark vehicles where the idea is already applied
  2.  Suggests other vehicle models where the idea can be potentially applied

Reach out to experts behind the ideas

To support deeper exploration, Eureka offers an “Ask an Expert” feature, enabling users to directly engage with technical experts. Customers can book dedicated time with these experts to delve into specific cost-reduction ideas, understand implementation nuances, and tailor solutions to their unique design or manufacturing context.

Seamless integration with Iceberg Benchmarking Platform.

From Data to Knowledge to Actionable Cost Reduction Ideas.

The Eureka–Iceberg integration transforms raw teardown data into actionable value. Iceberg provides deep benchmarking insights (DaaS), which Eureka elevates through expert interpretation (KaaS) into cost-saving ideas tailored for real-world application. This layered approach helps OEMs and suppliers eliminate waste, accelerate design efficiency and extend cost reduction benefits across platforms, turning data into strategic advantage.

If you are an OEM or a supplier with strong R&D focus, Eureka is a must have.



Eureka empowers your teams to move faster, design smarter, and lead with confidence. By combining expert insights with real-world benchmarks, it transforms complexity into clarity. From cost savings to design efficiency, every idea is a step toward competitive advantage. Ready to see Eureka in action? Schedule a demo now.